The MVRC is delighted to announce an extension of its partnership with CHiQ as the official Television Supplier across The Valley and the Ladbrokes Cox Plate Carnival.
The Club welcomed Changhong Electric (Australia) Pty Ltd as its official provider in 2018 and as a result have been able to roll out an update to our televisions across the course to better enhance the experience for patrons. CHiQ has extended its partnership with the MVRC until 2020.
CHiQ, founded in China in 1958, is a leading consumer electronics company in the domestic market.. The company prides itself on contemporary design and innovation of televisions, fridges and freezers.
“CHiQ have been a valued partner at the MVRC and we are pleased to have their continued support for the next 12 months,” said Chris Goodwin, MVRC’s Partnership Manager.
“As our official Television Supplier, this will allow us to enhance our race day experience and spread the message about the quality of the CHiQ brand”.
CHiQ General Manager David Esler said “we are pleased to extend our partnership with MVRC to promote our brand to Australian consumers through this popular sport. CHIQ is a new brand with ambition to become a household name so a prestigious organisation like the MVRC are a very good partner for us to work with to improve our brand awareness and value”.
The Valley is schedule to have 23 race meetings for the upcoming 2019/20 season highlighted by the 2019 Ladbrokes Cox Plate Carnival.